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[CASE STUDY] Complete Guide To Creating Simple SEO Websites
#1
Disclaimer: Copied but insightful post

This is a simple guide that teaches you how to perform SEO on your websites. Are you completely new to the idea of SEO? Then check out this case study. It will help you set up your very FIRST niche ranking website. It is easy and not very difficult to rank, making this an ideal start point for those who like to make a little bit of side income doing SEO.

Nope, this is NOT CHURN and BURN! But a legitimate tactic that with some trial and error, you will succeed. This guide is roughly 5000 words long.

Let’s get on with the Guide!


PART 1: RESEARCH:
This is the most crucial part of this method, it is the research. One of the most common questions when it comes to building websites is: What should I choose, money or passion?

In this case, the definite answer is MONEY.

Creating one-product-review affiliate websites is all about money. Leave passions for creating personal blogs and authority websites. Therefore, it doesn’t matter what niche you pick, as long as there are products with an affiliate program, decent search volumes, and beatable competition, you are GOLDEN.


Finding Affiliate Products & Keywords
There are two categories of products – digital and physical. Both types have some benefits and downsides for affiliates. I’m not going to get into details, but the biggest advantage of promoting digital products is higher commission rates. As an example, Amazon pays 4-7%, while Clickbank pays 30-70%.

The choice is yours, but I strongly recommend going for digital products, because of higher commissions and higher chances of finding products that have lower competition and decent search volumes.

If you are looking to promote physical products, then Amazon is your pal. If you are looking to promote digital products, then some of the best networks to start with are Clickbank, JVZoo, and ClickSure. There are also some others you might want to try:
  • Envato.com
  • Zaxaa.com
  • MoreNiche.com
  • Avangate.com
  • ShareASale.com
  • AffiBank.com
  • AffiliateFuture.com
  • AdCombo.com
  • NOTE: Some products have own affiliate programs.
NOTE: Conduct more thorough market research by looking at blogs and forums to see what people are talking about and promoting. It will take more time, but you might find some hidden gems!

Since you will be creating websites around just one product, your main keywords are always going to be the same:
  • Product Name
  • Product Name + Review
These two main keywords are perfect because they usually have decent search volumes and most importantly, high commercial intent. Most people who search for these keywords are prospective customers with money in their hands, ready to buy whatever you are promoting.

The other keywords will be long-tailed phrases that include the name of the product. Since these keywords are going to bring only a fraction of total traffic, there is no point of targeting them in the beginning.


Analyzing Affiliate Products
Many affiliate networks carry hundreds of products. However, just because a product is on a network, it doesn’t mean that it sells like hotcakes. Some products are not sellable because they are either outdated, useless, or not popular for other reasons such as failure to attract enough attention. Other products are sellable, but the search engine competition is too tough. The goal is to find a sellable product that has easy competition.


How do you get started?
Go down the list of products in the marketplace and analyze them one-by-one looking at marketplace indicators, search volumes, and competition.

Marketplace Indicators

Most affiliate marketplaces give enough information about sellability of the products such as total sales, popularity among affiliates, EPC (earnings per click), conversion rates, refund rates, etc.

Analyze these indicators to see which products are likely to sell. Look for products with high total sales, high popularity among affiliates, high EPC, high conversion rates, and low refund rates.

Although most indicators are self-explanatory, you are likely to bump into some that are specific to a particular marketplace such as Clickbank’s gravity metric.

Search Volume

Since Google will be your only source of traffic, look for products that have at least 800 searches per month. Although lower search volumes often mean easier competition, before committing, analyze why the search volumes are low.

Is it because the product targets a tiny niche? In this case, the traffic volume is likely to stay the same. If a product is high quality and offers high or recurring commissions, then it’s a go. GREEN LIGHT!

Is it because the product is new and undiscovered? In this case, the traffic volume might increase in the future but investigate further before committing. Products created around hypes usually become popular for only short periods of time. YELLOW LIGHT!

Is it because there is a lot of bad press about the product? Or because it’s outdated? Or because it’s useless? In this case, the traffic volume will likely decrease in the future. RED LIGHT!

TIP: Build a website around a BAD product that has decent monthly searches from month-to-month, but instead of promoting the BAD product, promote a similar product with a good reputation.

Competition

Check competition for both main keywords. Most keyword tools show difficulty scores. While this is an acceptable initial indicator, analyze competition yourself. Use a link checker to analyze inbound links of top 5 websites.

Many small affiliate websites and low-quality niche review sites have backlinks coming from crappy-looking public blog networks, directory and comment spamming, and other prominent black-hat techniques. These are generally easy to beat, and besides, with all recent Google updates targeting quality of backlinks, it’s safe to say that these web properties are not likely to stick around for long.

Some pages rank because of the authority of a root domain, not because of the number of backlinks pointing directly to that page. Therefore, if you find pages from niche and authority websites ranking on page 1, don’t be discouraged. Check for the quality and number of backlinks pointing to the page, and check for internal links to that page. Pages with no or few external and internal links are easy to beat.

Keep in mind that many owners of private blog networks keep their websites hidden from link checkers. If you see small affiliate sites or low-quality review sites ranking at the top, it’s very likely that they are powered by a PBN.

Getting Affiliate Approval

It’s better to get accepted as an affiliate before starting a website.

Some networks such as Clickbank and Clicksure don’t require manual approval. Once you create an affiliate account, you can start promoting any products from the marketplace. For this strategy, these types of networks are ideal.

Other networks require manual approval either on a network or a vendor level. The chance of getting approved is below 50% because many vendors are picky about who gets to promote their products. Before accepting a new affiliate, they want to see what promotional channels will be used, what audiences will be targeted, etc. It’s unlikely that someone would want a small time affiliate promoting their product.

TIP: If you find a product with decent search volumes and easy competition but don’t get accepted as an affiliate, build a website around that product but become an affiliate of a similar product and promote it instead.


Things to Keep in Mind
Experience and budget. Of course it’s great to find a product with over 5,000 searches per month; however, it’s very likely that competition will be much stronger. Be realistic and ask yourself: Do I have enough experience, patience, and money to get to number 1, number 2 or at the very least number 3 position?

Commission rate. Higher commissions mean that you will need to make fewer sales to make X amount of money. Say your goal is to make $200 per month. If the search volume is 500 per month and the commission rate is $40, then you only need to make 5 sales to reach your target. This is just 1% conversion rate.

Commission structure. Recurring commissions stack up over time, so you might end up making more money in the long-term. Again, say your goal is to make $200 per month. If the search volume is 500 per month, the commission rate is $10 recurring, and you make 5 sales per month, after one month you will earn $50, but by the end of 12 months your earnings can be as high as $600.

If you already got approved as an affiliate, you are happy with the search volumes, and the competition looks beatable, then it’s time to go on to the next step – registering and setting up a website.


PART 2: WEBSITE SETUP
Most of your visitors will be people who are looking for a solution to their problem. They are looking for the product because they think that it might help them to solve that problem.

Considering that you are targeting high commercial intent keywords, many of your visitors will be people with money on their hands, almost ready to buy. But they are not going just to hand you the money.

You will need to gain trust and convince visitors that the product will, indeed, solve their problems. Provide them with a positive experience that will reassure them and make them feel comfortable to buy from you.

Buying a Domain Name
Although the first impression is everything, there is no need to spend hours looking for the right domain name. YOU ARE NOT BUILDING A BRAND, so the name doesn’t need to be too memorable or too brandable. It can be generic, but it should make at least some sense.

When picking the name, your creativity is the limit, but here are some suggestions:
  • Use words related to the primary function of the product – words that describe what the product does
  • Use words related to the niche – common words that describe the niche
  • Use names – a combination of the first and last name
  • Don’t use numbers and hyphens – they just don’t look good
  • There is no need to get an exact or a partial match domain. You are not going to extract any SEO benefit from that. In fact, it’s better to stay away from them. Websites with such domain names don’t look professional and might be taken down due to copyright infringement.
  • .com extension is always preferable because it is globally recognized and trusted by consumers. It might increase the chance of people clicking through to your website.
NOTE: There are hundreds of extensions now. If you end up getting some other extension, definitely stay away from .biz, .info and .xyz. Many people associate them with spam.

Getting Hosting
Getting your website on the right hosting account is kind of a big deal because it will affect SEO and conversions. The hosting provider must be reliable, fast, and secure.

Low uptime and slow page load time negatively impact SEO which means lower rankings. And if that’s not bad enough for you, according to statistics, websites that don’t load within 3 seconds lose about 50% of visitors.

A shared hosting package is good enough for these sites because they are not likely to go viral and get a lot of traffic overnight.

NOTE: If you are building multiple websites in the same niche, it’s better to use different hosting accounts for safety and security.

TIP: To save money, when building multiple websites in the same niche, use one regular hosting account and multiple Cloudflare accounts instead of multiple regular hosting accounts.

Setting Up WordPress
WordPress is my choice of CMS. Install it on your domain through the hosting account and customize it to your needs. I’m not going to teach you step-by-step on how to do it. There are plenty tutorials on that. These are just some things that I think are important to note.

Themes
Although there is nothing wrong with using free themes, premium ones are usually better designed, SEO friendlier, and have more customization options. Whatever you decide to use, just make sure that the theme is responsive and simple.

Settings
Look through all settings and set everything the way you want, but make sure to get the following ones right:
  • Discussion Section -Deactivate auto-approved comments or disallow comments altogether to avoid getting spammed
  • Permalinks Section – Set your permalinks to /%postname%/ to make URLs SEO friendly
  • Reading Section – Depending on how you want to organize your content, choose to have your homepage as a page or a series of posts
Plugins
Plugins offer all kinds of customization. WordPress has the largest selection of plugins with thousands of free and premium ones to serve your every need. While the choice of plugins will sometime depend on the website, these are some universal plugins that every WP website should have.
  • Optimization Plugins help with on-page SEO and website speed:
  • Yoast SEO or All in One SEO Pack – help with on-page SEO
  • WP Super Cache or W3 Total Cache – make websites faster
  • WP Smush – makes images smaller, so they load more quickly
  • WP-Optimize – optimizes database tables, cleans and removes useless files
    Security Plugins keep your website secure:
  • Wordfence Security or All In One WP Security – scan websites for threats and protects against brute force attacks
  • User Experience Plugins enhance user experience:
  • Pretty Links – makes ugly affiliate URLs pretty and tracks clicks
  • Social Media Feather – installs social sharing buttons on posts and pages
  • Ultimate TinyMCE – adds more content design options to the backend
  • WordPress Notification Bar – adds a notification bar to the top of a website
  • Analytical Plugins track visitors and help to optimize content for higher conversions:
  • Slimstat Analytics or WP Statistics (free) – track visitors but not their behavior
  • NOTE: Don’t use Google Analytics (or any other Google products) for these websites.
Structure & Design
You can certainly experiment with different structures, but I found that the structure I’m about to describe works best. The goal is to achieve the best user experience.

A homepage is your product review page. After all, a review is the central part of a website. A structure of a homepage doesn’t play a role. You can set it as a series of posts or a single page. Organize your other content pages into categories.

Set up easy access to all your content by having links to the homepage, support pages, and categories in the main menu. Use the sidebar to display information relevant to the product such as banners, images, screenshots, testimonials, latest updates, etc. Install a notification bar with the product affiliate link to make it easy for your visitors to purchase the product the second they decide to buy. You don’t want them to be looking for the buy button all over the website.

As I mentioned, pick a simple theme – not too many colors and features. Choose two main colors – one bright and one dull – that are similar to ones used on the official website.


PART 3: Link Building
Quality backlinks is the key to long-term rankings. If you go total black hat with your link building, you might rank faster, but your rankings are not going to last long. Instead of blasting your website with thousands of links, concentrate on 4 key rules of link building – consistency, diversity, relevancy, and quality.

There are 2 types of backlinks – DIVERSIFICATION and POWER links. Use diversification backlinks for diversifying your linking profile. Use power links for pushing your website up search results.

Backlinks need to be spread out among 70-90% of all pages. Considering the nature of the website, the only page you need to rank is the product review page (your homepage). Therefore, plan your link building, so 60-70% of DIVERSIFICATION links point to the inner pages, and 80-90% of POWER links point to the product review page (your homepage).

Diversification Backlinks
There are hundreds of ways to build these links. Remember that they are mainly for diversification purposes. They are essential, but they will NOT rank your website. Don’t spend too much time or money creating these backlinks. Go for quality, instead of quantity, and stick with high authority websites only.

When registering to these sites, make sure to fill in as many details as possible to lower the chance of these web properties being deleted by admins. About half of these backlinks will be no-follow, but it doesn’t matter because they will come from high authority website.

I highly recommend creating these links yourself, so you stay in complete control of the pace and quality of link building.

NOTE: Many websites used for diversification purposes are considered authority websites and have high SEO metrics. However, most of this SEO power is on the homepage and few other pages. Only a tiny-tiny-tiny (1 millionth of 1 percent) portion of it gets transferred to newly created accounts.

TIP: You will need an email address to register to these websites. Mail.com provides free email accounts and doesn’t require any verification.


Link Types (A-Z)
Article Directories
An article directory is a collection of articles on various topics. These links are usually not advised because most of these article directories are spammed to death, and carry no authority. The few ones that are still worth linking from require manual approval, so your content needs to be of decent quality.

Link back from the author bio box to your homepage or about page using the name of your site or the raw homepage URL as the anchor. Many of these links will be do-follow. Create 2-5 of these links.
  • EzineArticles.com
  • ArticlesFactory.com
  • ArticleAlley.com
  • Amazines.com
  • SooperArticles.com
  • PubArticles.com
  • Articles.org
  • ArticleSphere.com
  • StreetArticles.com
  • ArticleBase.com
Authority Websites
Some authority websites allow people to create accounts and post content. However, many these websites are stricter when it comes to monitoring quality of content. Although the content doesn’t get manually approved before being published, low-quality accounts get reported and deleted quite often.

Be conservative when building links from these sites, and link back to inner pages only using long-tailed phrases, and random words as the anchor. Many of these links will be no-follow. Create 2-5 of these links.
  • Behance.net
  • Medium.com
  • Change.org
  • BuzzFeed.com
  • WN.com
  • Instructables.com
  • Blogher.com
  • EduBlogs.com
  • SelfGrowth.com
  • CafeMom.com
  • TIP: Many of these sites are built around bigger niches. Another easy way to get niche backlinks for free.
Comments
Many blogs still allow people to post comments, although most blogs have moderation controls in place to filter out spam. Commenting requires a little more finesse these days.

To improve your chances of getting approved, use a real name (any name, not necessarily your name) as the anchor text, only link to your homepage, and write somewhat meaningful comments. It’s okay to use the same name across all blogs and post several comments per blog. Most of these links will be no-follow. Create 5-10 of these links.

TIP: To write meaningful comments without reading whole blog posts, skim over articles looking for headings, images, lists, and highlighted words. This exercise should give you enough information to write decent comments.

Free Website Builders & Blogging Platforms (or Web 2.0s)
Most you know what they are. Most of these properties allow you to post content, change the design, change URLs, and add other functionality through plugins.

Link back to your homepage or inner pages using partial match keywords, long-tailed phrases, and random words as the anchor. Many of these links will be do-follow. Create 7-10 of these links.
  • WordPress.com
  • Weebly.com
  • Livejournal.com
  • Wix.com
  • Tripod.com
  • Storify.com
  • Webs.com
  • Over-Blog.com
  • Blog.FC2.com
  • Yola.com
  • Jimdo.com
  • UCoz.com
  • SiteW.com
  • Webstarts.com
  • Cabanova.com
TIP: How to create attractive web 2.0s that won’t get deleted:
  • Choose sub-domain names related to the niche
  • Post multiple 300+ word articles instead of posting one 1,000+ word article
  • Post content that doesn’t require a lot of writing such as infographics, images, videos, lists, and updates
  • Create support pages such as About and Contact
  • Use well-designed themes, add logos, and social sharing buttons
Press Releases
Press releases are used to announce events. Get press release links when your website is fully complete. They are harder to get because PR websites have strict rules on the format of a press release.
  • PR sites have strict rules on linking to external sites. Your links will likely point to your homepage using the raw homepage URL as the anchor. Most of these links are no-follow. Create 1-3 of these links.
  • SBWire.com
  • PRBuzz.com
  • PRLog.org
  • PR.com
  • TIP: Avoid the headache of writing and formatting a press release by ordering it from sellers on forums or Fiverr. Before ordering, make sure that the seller doesn’t distribute your press release to hundreds of junk sites.
Social Networks
When people think of social networks, the first ones that come to mind are Facebook, Twitter, and Instagram, but there are many more. Some social networks allow members to create blogs and post articles.

Link back to your homepage or inner pages using partial match keywords, long-tailed phrases, and random words as the anchor. Many of these links will be no-follow. Create 2-5 of these links.
  • Skyrock.com
  • Hi5.com
  • Tagged.com
  • KiwiBox.com
  • APSense.com
  • Twoo.com
  • IMfaceplate.com
  • MocoSpace.com
  • TIP: While some social networks are general, many are niche specific. Search for social networks in your niche for a chance to get niche related backlinks for free.
Social Signals and Bookmarks
Social bookmarks are useful for getting pages indexed. Build these links a few days after publishing a new article, but don’t waste time creating them yourself. You want social links on aged and indexed accounts.

Link back to your pages using general phrases and page titles. Many of these links will be no-follow. Create 5-15 of these links per page.

NOTE: Don’t buy social shares or social bookmarks in bulk as I have seen negative SEO effects after using these services.

Web Directories
A web directory is a collection of websites on various topics. These links are usually not advised because many web directories are heavily spammed. Building many web directory links will undoubtedly negatively impact your rankings, but some web directories are still worth linking from.

Link back to your homepage using the name of your site or the name of your site + tagline as the anchor. These links can be either no-follow or do-follow. Stay on the safe side, and get only 1-2 of these links.
  • Somuch.com
  • Businessseek.biz
  • R-TT.com
  • Viesearch.com
  • KingBloom.com
TIP: How to get maximum benefit from web directories:
  • Find all categories that fit your website
  • Use SEO tool to find categories with the highest SEO metrics
  • Submit your website to the category with the highest SEO metrics
Web Profiles
Some authority websites and most forums allow people to create profiles and link back to their website.

Link back to your homepage only using the name of your site or the raw homepage URL as the anchor. These links will be either no-follow or do-follow. Create 5-10 of these links.
  • Archive.org
  • Adobe.com
  • Apple.com
  • Github.com
  • Vimeo.com
  • Disqus.com
  • Gravatar.com
  • Java.com
  • Issuu.com
  • Slideshare.net
  • TIP: Search for authority websites and forums in your niche. Yet another chance to get niche backlinks for free.
Other Link Types
Don’t waste time on getting backlinks from Document Sharing Sites, Video Sharing Sites (besides YouTube), Slideshow Sharing sites, Picture Sharing sites, RSS Submission Sites, etc. The amount of extra work is just not worth it.

Content
The best way is to use original content for all backlinks; however, this gets either very expensive if you outsource, or very time consuming if you do it yourself. Ordering articles from cheap content providers is not a good option either because you usually get a very poorly written content.

Content spinning is the answer. Forget about non-sense that spun content is terrible. Technically, what is spun content? It’s making of multiple unique articles from one seed article.

Manual spinning is the only way to go. Be prepared to put in time and effort. Even when you spin manually, using a spinner tool is helpful. It makes the entire process much faster, thanks to the inbuilt thesaurus and various nifty options.

To get a high-quality spun content, you need to start with an article that’s perfect. If your seed article is full of mistakes, your spun content will be even worse. Spin your text on all levels – paragraph, sentence, phrase, and word.

NOTE: Some people say that content spinning is useless because it provides no value. While it is true that spun content doesn’t provide much value to readers, it does provide value to link builders in the form of saving time and money. Spun content should be used for link building, not for traffic!

NOTE: Stay away from content generators. They all produce pure gibberish.

Schedule
Random is good, so there is no real schedule to follow. You just have to stay somewhat consistent. Staring building links as soon as you post content on your homepage, and keep building them until your website is ranked. Create anywhere from 1-10 backlinks every few days.

As an example:
  • Day 1: 5 social bookmarks, 1 web 2.0
  • Day 2: 1 web directory, 2 profiles
  • Day 3: nothing
  • Day 4: nothing
  • Day 5: 2 web 2.0s, 1 article directory, 1 comment
  • Day 6: nothing
  • Day 7: 2 comments, 1 profile, 3 social bookmarks
In the beginning, while still working on the content and website design, create few links every 5-6 days. Once finished, speed it up to few links every 3-4 days. When you see your website ranking in top 3, slow it down to 5-6 days once again. Finally, when you are ranked, you can stop building these links altogether, or slow it down further to few links every few weeks.

Tier 2 Backlinks
Tier 2 backlinks are useful for indexing and making your diversification links more powerful in terms of SEO. But even when it comes to Tier 2, stick with quality over quantity. It’s better to build 1-2 quality Tier 2 links, rather than spamming your Tier 1 with complete junk. First, it’s useless. Second, your Tier 1 links might get deleted by admins for sending spam.

The best way to create Tier 2 backlinks is to outsource them. Doing it yourself is a complete nightmare. Stick with PBN links, web profiles, comments, social bookmarks and social signals. Create tier 2 links for all diversification backlinks except web directories, comments, and social bookmarks.

PBN links are by far the best tier 2 links. Web profiles, comments, and social links are useful for faster indexing and diversity.

Power Links
Have you guessed which links are these?

If you guessed PBN, then you are absolutely right!

These links will be responsible for pushing your websites up search results. You can either buy PBN links or set them up yourself. While purchasing these links will be much cheaper and faster, setting up your own PBN is safer, which is the most important thing, if your goal is to achieve long-term rankings.

PBN domains should be treated almost the same way as money sites. This means:
  • Quality content – unique and grammatically correct articles
  • Appealing designs – clean themes, attractive logos, user-friendly layouts
  • Handy features – categorized content, multiple support pages, sidebars, social sharing buttons, etc.
    The goal is to make each PBN website to look unique and realistic.
  • NOTE: Although some say that WHOIS privacy doesn’t work well, I used WHOIS Privacy for all my PBN domains.
Getting PBN Domains
Two most common ways of getting PBN domains are finding expired domains and buying domains through auctions.

Finding expired domains involves searching for broken links on other websites. You can register these domains through any name registrar for the base price. Unfortunately, most sites that you will find will have virtually no SEO power. If you are planning on going this way, instead of searching for expired domains yourself, use tools and services that do it for you. It will save you tones of time.

NOTE: Many services boast about providing quality expired domains because they base their claims on 3rd party metrics such as Majestic TF/CF, or MOZ DA/PA. Keep in mind that these metrics are not provided by Google, so they can’t be fully trusted. I have seen many domains with Majestic TF/CF 15+ and MOZ DA/PA 20+, but garbage backlinks coming from sidebars, footers, comment sections of other heavily spammed websites, and spammed directories.

Buying domains through auctions involves bidding. The chances of getting domains with strong SEO metrics on a consistent basis is high. The ugly side of this method is the cost that these domains sometimes come with.

Some auctions start for as little as $20, but can go up to well over $1,000! Hundreds of sites go up for auction every day, so instead of spending hours checking them one-by-one, use tools that filter these auction marketplaces based on criteria provided by you.

NOTE: I built most of my PBN by buying domains through auctions.


Analyzing PBN Domain
Backlinks
Not all backlinks are the same. Learn how to recognize which backlinks are good and which ones are bad, which ones are likely to stick and which ones are likely to get deleted. Pay attention to the number of backlinks, the number of referring domains, and the anchor text.

There are no strict guidelines to adhere to when analyzing backlinks because all websites are created and promoted differently. There are always going to be exceptions! Following are some very general notes based on my knowledge and experience.

Look at the number of backlinks and referring domains. Typically, you want to see over 100 backlinks and over 30 referring domains. A significant difference between the number of backlinks and referring domains is an indication of site-wide sidebar or footer links, which is not good.

Examine where links are coming from. Ideally, you want to see many contextual links from authority or niche websites. Backlinks that are built on public blog networks, through comment spamming, through directory spamming, or using automated tools are bad backlinks. Backlinks that come from sidebars or footers will be likely removed.

Take note of the anchor text. Preferably, you want to see a mix of the brand name, niche related phrases, and random words for the anchor text. Avoid those domains that use heavily targeted keywords, names of big brands, and inappropriate words.

You will need a good link checker to find this information. At the same time, don’t just rely on metrics provided by SEO tools, do personal analysis and make your opinion based on facts.

History
Knowing the history of the website is crucial. If a site was used to advertise or sell porn, pills, guns, drugs, or other questionable products, skip it. These websites will likely have backlinks from bad neighborhoods, which will hurt your rankings.

Look for websites that had good design and lots of well-written content. You can check website history using https://web.archive.org/ & https://www.screenshots.com/.

Getting Hosting
Hosting PBN domains can make or break your network. Setting the hosting correctly is arguably the most important factor of your PBN. It’s been said many times, but I will repeat it: DON’T USE SEO HOSTING! This is a recipe for disaster. You have a few options here.

Option 1: Do It Yourself
You can do it using regular hosting or cloud hosting. But while you can host all of your PBN domains on regular hosting, it’s not suggested to host all of them on cloud hosting.

This is because cloud hosting is still not as widespread as regular hosting. It might look suspicious to Google that all of your most powerful links are coming from websites hosted on cloud hosting. Therefore, use it sparingly; keep about 75% of your PBN on regular hosting and 25% on cloud hosting.

Although there are plenty of cheaper web hosting solutions for $1-3 per month, I would stick with bigger companies. Smaller hosting companies can be slow and unreliable.

Option 2: Use Services
If you don’t want to do it yourself, some services provide solutions for hosting PBN domains. They use reseller accounts on popular hosting providers, so your PBN domains get hosted by prominent brands for a fraction of the cost (think HostGator, BlueHost, Arvixe, etc.). A lot of times you end up paying less.

NOTE: I always used individual hosting accounts for PBN domains, but if I were to re-build my PBN again, I would use a service. Here is why: I had to switch hosting companies many times because half of them were unreliable, slow, or would go out of business. It was a complete nightmare at times!


Setting Up PBN Website
Treat PBN sites almost the same way as you treat your money sites.

To start, install WordPress, a well designed free theme, and some free plugins. Mix it up installing different themes and plugins on each PBN website to avoid footprints.

The articles must be original and grammatically correct. Don’t use spun or barely readable content. Insert images, videos, and link out to authority niches sites. Post few articles before posting a backlink article.

Try to keep your backlink articles on the homepage because the most SEO power of your PBN website is likely there. Once your network grows, you can let backlink articles move to the second page.

TIP: How to keep a backlink article on the first page:
  • Sticky post – this will keep your backlink article at the top of your homepage. Use it on about 5% of your PBN websites.
  • Static homepage 1 – don’t update your homepage with new posts. Post new articles on pages rather than posts.
  • Static homepage 2 – set your homepage to be a page, not a series of posts. The homepage could be a sales letter or a big guide on some topic related to your niche. Have your money website as a reference there.
  • It’s a good practice to keep posting new content to your PBN domains at least once per month. If you backlink article moves to the second page, link back to the backlink article from another article on the front page, to funnel it some SEO power.
The anchor text will depend on how many PBN links you are building. If you are only making 1-3 links, use the main keywords as an anchor. If you are making more than 3 links, besides just main keywords, use long-tailed phrases and random words as an anchor. Don’t interlink your PBN sites and don’t create the same PBN links for 2 different money sites.

NOTE: I haven’t updated some of my PBN sites with fresh content for years. They still worked just as good.

Tier 2 Backlinks
Building backlinks to your PBN websites is a good practice. And again, treat PBN sites almost the same way as you treat your money sites. Build similar links as you build for your money sites but in smaller quantities. Creating few backlinks per month should be sufficient.

NOTE: I have never built links to my PBN sites. They still ranked my money sites just as good.


Once you have Ranked:
You have done good research, you have built a high converting website, now you are ranking at the top and making money. What now?

Here are some pointers to keep your website looking healthy, your conversions high, and your rankings up.

Tweak & Update Website
There is always something you can do with your website. For example, tweak your content, and website design to get higher conversions, or optimize and add more content targeting long-tailed phrases to get more traffic.

Build More Backlinks
Link building is a continuous process, and this strategy is not an exception, but it doesn’t mean that you will have to keep on building links daily or even weekly. Creating few backlinks every month is usually enough to keep your rankings up. If you see your rankings sliding down, the best way to get back to the top is to get more PBN links.
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#2
Looks amazing sir! Let me read Big Grin
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#3
thanks... nice guide
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#4
That's awesome Ashish bhai..

If you recommend someone who provide cheap & best PBN then it will be great.

Thanks,
Must try 1directlink.com once  Heart
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